Saudi Arabia: The Emergence of a New Sporting Capital in the World

Saudi Arabia is becoming a major power in global sports, set to host the 2034 FIFA World Cup. Following Qatar, the kingdom’s heavy investments in sports raise questions about human rights abuses and potential ‘sportswashing.’ Despite controversy, its influence in football and other sports is rapidly growing.

In recent years, Saudi Arabia has emerged as a significant force in the global sporting arena, securing the hosting rights for the 2034 FIFA World Cup. This development follows Qatar’s hosting of the 2022 World Cup, which was marred by numerous controversies involving corruption and human rights violations. The perception of scrutiny surrounding such events has diminished, with resignation rather than outrage becoming commonplace among observers.

Saudi Arabia’s aggressive investment in sports, marked by high-profile events and acquisitions, positions it as a leading player in the global sporting scene. Concurrently, underlying issues of human rights continue to cast a shadow over such advancements. Despite criticisms of ‘sportswashing,’ the kingdom’s significant financial resources are transforming its image and engagement with the world through sport.

Original Source: www.thetimes.com