YouTube and Facebook Dominate Social Media Usage in Ghana in 2025

In 2025, YouTube and Facebook each have 7.8 million users in Ghana, while TikTok has grown to 7.4 million users. WhatsApp remains the most used platform with 93% regular users according to DataReportal.

In a recent report from DataReportal, a reputable source for social media statistics, it has been revealed that YouTube and Facebook hold the highest number of users in Ghana as of 2025. Each platform boasts an impressive estimated user base of 7.8 million individuals. Furthermore, TikTok has experienced significant growth, now featuring approximately 7.4 million users.

While DataReportal did not specify the exact number of users for WhatsApp, it is noteworthy that 93% of users in Ghana frequently engage with this platform, indicating its prominence as the most utilized online service in the country.

The report from DataReportal indicates that YouTube and Facebook lead in user engagement in Ghana, each attracting around 7.8 million users. TikTok follows closely with 7.4 million users. Moreover, WhatsApp remains the most popular platform, with a remarkable 93% engagement rate among users. This data underscores the evolving landscape of social media usage in Ghana.

Original Source: techlabari.com