VIFA EXPO 2025 Highlights Vietnam’s Furniture Industry at Global Scale

VIFA EXPO 2025 opened in Ho Chi Minh City, featuring over 650 exhibitors and promoting various furniture and home accessory products. The event fosters international trade connections, particularly with platforms like Amazon and Wayfair. It facilitates networking through seminars and factory tours, while addressing competitive challenges faced by the Vietnamese furniture sector.

The Vietnam International Furniture and Home Accessories Fair 2025 (VIFA EXPO 2025) commenced on March 5 at the Saigon Exhibition and Convention Centre in Ho Chi Minh City, highlighting its significance as the premier furniture trade event in the country. Spanning three days, the exhibition features a vast selection of indoor and outdoor furniture, handicrafts, home décor, and related machinery, covering an area of over 40,000 square meters, which provides a vibrant platform for businesses to present their latest innovations and connect with international buyers.

The fair showcases participation from over 650 exhibitors, with nearly half originating from 19 foreign countries, while the remainder represents Vietnam’s key furniture production regions. In an effort to enhance international trade opportunities, VIFA EXPO collaborates with major e-commerce platforms such as Amazon and Wayfair, enabling Vietnamese enterprises to reach global consumers through direct-to-customer sales channels.

In addition to product displays, VIFA EXPO acts as a networking hub, allowing businesses to access insights on market trends and the latest design preferences to maintain a competitive advantage. The event also provides invaluable support services such as logistics, accommodation, and customized business matchmaking, supplemented by seminars focused on industry advancements and complimentary factory tours for international buyers.

Vo Tan Thanh, Vice Chairman of the Vietnam Chamber of Commerce and Industry, emphasized that despite the global recognition of Vietnam’s furniture sector, it still confronts challenges from changing trade policies and international competition. As the longest-standing furniture trade fair in Vietnam, VIFA EXPO continues to be a vital facilitator for businesses aiming to diversify their markets and foster global partnerships.

In conclusion, VIFA EXPO 2025 not only reinforces Vietnam’s leading position in the global furniture market but also acts as a significant forum for international collaboration and knowledge exchange among industry stakeholders. The event is crucial for promoting Vietnamese products and expanding the reach of local manufacturers into global markets, amidst a backdrop of competitive challenges.

Original Source: en.vietnamplus.vn