Saudi Businesses Gear Up for Ramadan with Innovative Offerings

As Ramadan approaches, businesses across Saudi Arabia are ramping up preparations, anticipating increased demand. Retailers like Economy Saving Center report significant sales growth, while online businesses experience a surge in customized orders. Food brands are seeing a rise in traditional iftar dishes, and hotels are enhancing their offerings to create memorable experiences for guests, including community-focused events.

Businesses across Saudi Arabia are gearing up for Ramadan, anticipating a profitable season. From food and beverage to online retail, companies are launching new product lines and marketing strategies. Nausherwan Hafeez, Country Manager at Amazon, shared that their “Ramadan Boxes” feature essential iftar items, allowing customers to donate these boxes to local food banks.

The retail sector is also witnessing a surge in sales. Mohammed Majid from the Economy Saving Center reported a 70% increase in sales as the month approaches, as they introduce various Ramadan-themed products, including decorative items and local brands.

In the online market, Saleha Ameen of an online store noted a 40% increase in orders for handmade prayer mats and customized items. Local food brands, such as Soma, are experiencing a substantial rise in orders for traditional iftar dishes, prompting Noura Abdullah to implement innovative technologies to meet the growing demand.

Goody Kitchen is enhancing its consumer connection during Ramadan. Noha Baik explained that they have released a special Ramadan magazine filled with recipes and cultural stories. Additionally, major hotels are preparing their offerings, with The Ritz-Carlton Jeddah focusing on traditional Saudi dishes to enrich the iftar experience.

Monther Abou Alssil from Movenpick Hotel Tahlia Jeddah mentioned a unique Italian-inspired iftar menu. He emphasized their commitment to community by hosting a charity event for individuals with special needs, promoting values of generosity and connection throughout the Ramadan season.

In summary, businesses across Saudi Arabia are actively preparing for Ramadan, implementing innovative strategies to meet increasing demand. Retailers and food brands are introducing specialized products, while hotels are enhancing guest experiences with unique menus and community-focused events. The collective efforts illustrate a commitment to celebrating the essence of Ramadan through generosity, tradition, and enhanced consumer engagement.

Original Source: www.arabnews.com